111 年 國立政治大學會計研究所稅務組《中英語文能力》
第 一、 題20 分
以下文章擷取自某學術論文並經些許改編,請仔細閱讀並於下列問題中選出最適合的答案。
<1>
A major goal of firms investing in corporate social responsibility (CSR) is to improve their reputation. Most
firms now disclose information on their CSR performance to make it more visible to stakeholders. CSR
disclosure can be seen as a signaling tool that provides additional information to stakeholders for attending to
information asymmetry. Firms that make considerable efforts in the CSR area have an incentive to provide
voluntary information about these attempts and, thus, distinguishing themselves from bad CSR performers.
However, firms with a poor performance have the incentive not to issue a report or make less disclosure.
<2>
CSR disclosure can also be considered as a communication tool, since it answers numerous stakeholder demands
and firms use this medium to report in line with their key stakeholders' expectations. Using this communication
instrument, companies are able to represent themselves in a self-laudatory way by reporting about their efforts
in doing good. Such self-presentation via CSR disclosure allows firms to construct a certain social identity in
order to be regarded as socially responsible. This identity construction process involves managers of an
organization impressing desired images on their stakeholders. Thus, CSR disclosure can be understood as an
impression management and identity construction strategy. By interacting with stakeholders via CSR disclosure,
firms can convey certain desirable and favorable impressions. This could influence people's perceptions of the
company in a positive way, thus leading to an enhanced reputation.
<3>
Besides arguments why CSR disclosure could influence corporate reputation positively, there are also some
(1) opinions. Critics of CSR disclosure claim that even if such disclosure responds to stakeholders'
demands, this is potentially achieved at the shareholders' expense. These critics
(2) that investment in
CSR can be seen as a waste of resources. This could mean that if on average stakeholders have this negative
association with CSR disclosure and see investment in such a kind of disclosure as a waste of resources, CSR
disclosure would not be seen as a positive signal. Instead, stakeholders could get the impression of a poor
distribution of financial resources. This circumstance could lead to no reputation improvement or even reputation
erosion.
<4>
Another explanation of CSR disclosure having no effects on corporate reputation is the existing uncertainty about
the (3) of such disclosure. Since CSR reporting is voluntary, the reports are not required to be verified
by auditors. Hence, managers are able to give the information they provide a more positive (4) Thus,
stakeholders could have doubts and would not be easily influenced by the issuance of a CSR report and the
information provided there. This again leads to the result that the issuance of CSR reports would have no impact
on reputation.
<5>
Socio-political theory suggests that social and political pressure lead managers of poorly performing firms to
disclose more to legitimize their organization's actions.
<6>
Finally, non-professional stakeholders (like consumers, employees, and the general public) could simply not
know that a firm publishes a CSR report or be
(5) with the amount of information provided in such
reports. This stakeholder group can also demonstrate other information needs than professional stakeholders like
financial analysts or institutional investors and, thus, respond differently to CSR reporting. While firms might
tend to cater to professional stakeholder groups, the issuance of CSR reports might not have any impact on non-
professional groups and no improvement of their assessments of corporate reputation would arise.
-
The word "laudatory" is closest in meaning to
a. praiseworthy
b. disciplinary
c. defendable
d. conscious -
What is the appropriate word for (1)?
a. general
b. opposing
c. strong
d. subjective -
What is the appropriate word for (2)?
a. conjecture
b. identify
c. resolve
d. argue -
What is the appropriate word for (3)?
a. credibility
b. readability
c. comprehensiveness
d. prominence -
What is the appropriate word for (4)?
a. conclusion
b. slant
c. feedback
d. influence -
What is the appropriate word for (5)?
a. associated
b. concerned
c. confused
d. overwhelmed -
Please put the following sentences in a correct order to complete paragraph <5>.
① one might expect that the issuance of a CSR report would have no impact on reputation
② in other words, if CSR disclosure is perceived by stakeholders as a tool for self-promotion to gain public
favor and as acting in a self-serving manner for putting the firm in a better position
③ it could have no impact on the attractiveness of an organization
④ if stakeholders get the impression that CSR disclosure is issued to lessen public pressure by fulfilling
their expectations rather than to provide information about an actually good CSR performance
a. 2→1→3→4
b. 4→1→2→3
c. 2→4→1→3
d. 2→4→3→1
-
What is the reason why CSR reports would have no impact on reputation?
a. Stakeholders have no sufficient confidence in firms.
b. CSR reports are not mainly prepared for stakeholders.
c. Firms with poor performance intend to fool stakeholders.
d. None of the above. -
Why might CSR reports not have any impact on non-professional stakeholders?
a. Non-professional stakeholders do not care about CSR.
b. Non-professional stakeholders' needs are not placed in top priority by firms.
c. Non-professional stakeholders are more difficult to please than professional stakeholders.
d. None of the above. -
Which of the following descriptions about this article is true?
a. Whether CSR reports have any effect on non-professional stakeholders is a resolved question.
b. The author thinks CSR reports do not affect corporate reputation.
c. The purpose of poorly performing firms to issue CSR reports may be to legitimize their actions.
d. None of the above.
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本大題為閱讀測驗,旨在評量考生對英文文章的理解能力,包括詞彙辨識、文意填空、段落排序及內容推論。
-
詞彙題:
"Laudatory" 的意思是「讚揚的」、「稱讚的」。選項中,(a) praiseworthy (值得稱讚的) 最符合此義。
【答案】(a) -
填空題 (1):
根據上下文,此處應描述 CSR 揭露的正面論點之外,也存在其他「相反的」或「對立的」意見。選項 (b) opposing (反對的、對立的) 最符合語意。
【答案】(b) -
填空題 (2):
此處描述批評者認為 CSR 投資是「浪費資源」。批評者會「主張」或「認為」這點。選項 (d) argue (主張、認為) 最適合填入。
【答案】(d) -
填空題 (3):
此處提到 CSR 揭露沒有影響聲譽的另一個解釋是「不確定性」。不確定性是關於揭露內容的「可信度」(credibility)。選項 (a) credibility (可信度) 最符合語意。
【答案】(a) -
填空題 (4):
由於 CSR 報告是自願性的,且未經稽核,管理者可以讓報告呈現更正面的「傾向」(slant) 或「偏頗」。選項 (b) slant (傾斜、偏見) 最符合語意。
【答案】(b) -
填空題 (5):
非專業利害關係人可能不知道公司發布 CSR 報告,或對於報告中的資訊量感到「不知所措」或「不知如何應對」。選項 (d) overwhelmed (不知所措、不堪重負) 最符合語意。
【答案】(d) -
段落排序題:
題幹 <5> 提到「社會政治理論認為表現不佳的公司會為了合理化其行為而揭露更多資訊」。
句子 ① 提到 CSR 報告可能沒有影響聲譽。
句子 ② 提到 CSR 揭露被視為自我推銷的工具,為公司爭取公眾好感,是自利的行為。
句子 ③ 提到這可能不會影響組織的吸引力。
句子 ④ 提到如果利害關係人認為 CSR 揭露是為了減輕公眾壓力而非提供良好 CSR 資訊。
綜合來看,句子 ② 闡述了 CSR 揭露被視為自利工具的觀點,而這進一步解釋了為何它可能沒有影響力 (句子 ①),甚至可能影響組織吸引力 (句子 ③)。句子 ④ 則提供了另一種利害關係人產生負面看法的角度,與句子 ② 的自利觀點相呼應,可以放在句子 ② 之後,加強說明。因此,合理的順序是:②(將 CSR 揭露視為自利工具)→ ④(進一步說明利害關係人為何會產生這種負面印象)→ ①(這種情況下,CSR 報告可能無效)→ ③(進一步說明無效的結果)。
【答案】(d)
第 二、 題20 分
請就第一大題閱讀測驗文章中第<1>段到第<4>段的內容,寫一段200字以內的英文摘要(切勿直接引用文章中的文句)。
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本大題為英文摘要寫作題,旨在評量考生能否理解一篇英文短文的核心內容,並用自己的話以英文重新組織、濃縮成一篇簡潔的摘要。
解題思路:
-
理解原文核心主旨:
- 第一段:CSR 揭露的主要目標是提升聲譽。它是一種信號工具,有助於解決資訊不對稱。表現好的公司有動機揭露,表現差的公司則傾向少揭露。
- 第二段:CSR 揭露也是溝通工具,回應利害關係人需求。公司可藉此塑造「社會責任」的形象,這是一種印象管理和身份建構策略,旨在傳達正面印象,提升聲譽。
- 第三段:然而,CSR 揭露也可能引發負面觀點。批評者認為這可能以股東利益為代價,CSR 投資是資源浪費,這可能導致聲譽受損。
- 第四段:CSR 揭露無效的另一個原因是其「可信度」的不確定性。由於是自願性且未經稽核,管理者可能美化資訊,導致利害關係人懷疑,最終影響不大。
-
抓取關鍵概念:
- CSR disclosure goals: reputation enhancement, signaling tool, communication tool, impression management, identity construction.
- Positive aspects: visibility, information asymmetry reduction, positive image, enhanced reputation.
- Negative aspects/challenges: shareholder expense, waste of resources, reputation erosion, uncertainty, lack of credibility, potential bias (slant).
- Impact: can be positive or negative, or even negligible.
-
組織摘要結構:
- 開頭:點明 CSR 揭露的核心目的及其雙重性質。
- 接著:闡述 CSR 揭露的正面功能(信號、溝通、形象塑造)。
- 然後:提出 CSR 揭露可能面臨的挑戰和批評(成本、資源浪費、聲譽損害)。
- 最後:總結 CSR 揭露效果不彰的可能原因(可信度、不確定性、偏見)。
-
用自己的話撰寫,避免直接引用:
- 將 "improve their reputation" 換成 "enhance corporate image" 或 "boost reputation."
- 將 "signaling tool" 換成 "mechanism for signaling" 或 "a way to signal information."
- 將 "communication tool" 換成 "means of communication" 或 "dialogue channel."
- 將 "impression management and identity construction" 換成 "shaping public perception" 或 "building a socially responsible identity."
第 三、 題20 分
請將以下中文段落翻譯成通順且合理的英文。
大多數主流專業人士(醫師、律師、會計師等)認為專業不會被人工智慧取代。這主張通常是基
於兩項假設:一是認為電腦無法做出判斷,沒有創造力,也沒有同理心,二是認為,提供專業服
務必然需要這些能力。這些想法是基於我們所謂的「人工智慧謬誤」(AI fallacy),也就是認為
機器唯一能打敗專業人士的方法,就是去模仿這些專業人士的工作方式。這種想法的錯誤,在於
忽略了以下事實:龐大的處理能力、大數據及傑出的演算法,這些要素結合在一起之後,早已打
敗了專業人士。
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本大題為中翻英翻譯題,旨在評量考生是否能將中文的專業概念與論述,精確且流暢地轉換為英文。
解題思路:
-
理解原文中文段落的結構與核心論點:
- 第一句: 大多數主流專業人士(舉例:醫師、律師、會計師)認為 AI 無法取代他們的專業。
- 第二句: 這種看法基於兩個假設:
- 假設一:電腦缺乏判斷力、創造力、同理心。
- 假設二:提供專業服務必須具備這些能力。
- 第三句: 這些想法源於「AI fallacy」,即認為機器只能透過模仿專業人士來超越他們。
- 第四句: 這種想法的錯誤在於忽略了:強大的處理能力、大數據、傑出演算法的結合,其實已經超越了專業人士。
-
辨識關鍵詞彙與概念,並尋找對應的英文表達:
- 大多數主流專業人士:Most mainstream professionals / The majority of leading professionals
- 醫師、律師、會計師:doctors, lawyers, accountants
- 認為:believe / hold the view / assert
- 專業:expertise / professions / professional skills
- 不會被取代:cannot be replaced / will not be supplanted / are immune to replacement
- 主張:This assertion / This view / This claim
- 基於:is based on / stems from
- 兩項假設:two assumptions
- 電腦:computers / machines / AI
- 無法做出判斷:cannot make judgments / lack judgment
- 沒有創造力:lack creativity / are not creative
- 沒有同理心:lack empathy / are unempathetic
- 提供專業服務:providing professional services
- 必然需要:necessarily requires / inherently demands
- 這些能力:these capabilities / these qualities
- 人工智慧謬誤 (AI fallacy):the "AI fallacy"
- 機器:machines / AI
- 唯一能打敗:the only way to surpass / to outperform
- 模仿:mimic / imitate
- 工作方式:ways of working / their professional methods
- 這種想法的錯誤:The flaw in this thinking / This notion is flawed
第 四、 題40 分
請將以下英文段落翻譯成通順且合理的中文。
-
Business leaders have rightly focused on the most urgent issues regarding Covid-19, such as the safety
of their employees and customers, and the security of their supply chains. The critical next step is to try
to keep cash flowing by managing near-term revenue and expenses. Companies that successfully
navigated prior crises pursued near-term cash-flow strategies that were both radically generous with
customers and partners and thoughtfully aggressive with near-term revenue and expenses
management. -
Fair value proponents argue that historical costs of assets on a company's balance sheet often bear little
relation to their current value. However, even under historical cost accounting, financial institutions are
ultimately forced to report any permanent decrease in the market value of their loans and securities,
albeit more slowly and in larger lumps than under fair value accounting. Most bank executives resist
such write-downs, arguing that the impairment of a given loan or mortgage-backed bond is only
temporary.
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本大題為英翻中翻譯題,包含兩段,旨在評量考生是否能將英文的專業敘述,精確且流暢地轉換為中文。
解題思路:
第一段翻譯:
-
理解原文結構與核心論點:
- 第一句: 企業領導者正確地將重心放在 COVID-19 的最緊急議題上,例如員工與客戶的安全,以及供應鏈的保障。
- 第二句: 關鍵下一步是透過管理短期營收和支出,來維持現金流。
- 第三句: 成功度過先前危機的公司,採取了兼顧對客戶與合作夥伴的「慷慨」以及對短期營收與支出進行「深思熟慮且積極」管理的現金流策略。
-
辨識關鍵詞彙與概念,並尋找對應的中文表達:
- Business leaders: 企業領導者 / 商業領袖
- rightly focused on: 正確地專注於 / 恰當地聚焦於
- most urgent issues: 最緊急的議題 / 最迫切的問題
- regarding Covid-19: 關於 COVID-19 / 在 COVID-19 疫情方面
- safety of their employees and customers: 員工和客戶的安全
- security of their supply chains: 供應鏈的安全 / 供應鏈的保障
- The critical next step: 關鍵的下一步 / 至關重要的下一步
- keep cash flowing: 維持現金流 / 確保現金周轉
- managing near-term revenue and expenses: 管理短期營收和支出 / 處理近期收入與開銷
- Companies that successfully navigated prior crises: 成功度過先前危機的公司 / 曾成功應對過往危機的公司
- pursued near-term cash-flow strategies: 採取了短期現金流策略 / 執行了近期的現金流管理策略
- radically generous with customers and partners: 對客戶和合作夥伴極為慷慨 / 在對待客戶與合作夥伴方面採取了極大的寬容態度
- thoughtfully aggressive with near-term revenue and expenses management: 對短期營收和支出管理進行了深思熟慮且積極的處理 / 在管理短期營收與支出上,採取了周詳且進取的策略
-
構建中文句子,注意語氣、連接詞和語序:
- 確保翻譯後的中文語句通順,符合中文的表達習慣。
- 「radically generous」和「thoughtfully aggressive」是較為特別的組合,需要仔細處理,表達出那種「既寬厚又積極」的策略。
- 「management」在此處可以譯為「管理」。
範例翻譯(第一段):
企業領導者們已正確地將重心放在 COVID-19 的最緊急議題上,例如其員工與客戶的安全,以及供應鏈的保障。當務之急是透過管理短期營收與支出,來維持現金流。那些成功度過先前危機的公司,所採取的短期現金流策略,既對客戶與合作夥伴展現了極大的寬容,又對短期的營收與支出管理採取了深思熟慮且積極進取的做法。
第二段翻譯:
- 理解原文結構與核心論點:
- 第一句: 公允價值(Fair value)的倡導者認為,資產負債表上的歷史成本,往往與其現值關聯不大。
- 第二句: 然而,即使在歷史成本會計下,金融機構最終仍被迫要報導其貸款和證券市價的任何永久性下跌,儘管這比公允價值會計下要來得緩慢且幅度較大。